Determining the age range you are positioning for a stuffed toy is one of the important things you must consider. If you know something about plush toys, the first thing you have to ask is "Who is it?"
Obviously, many of your decisions will be based on your target age range. Should you make these toys for the kids? This is the road for more inspiration for toy inventors. Even if the child has no money to spend, your market is also a parent and an adult who wants to give the child to the child. This is because children like plush toys.
For example, you can make a stuffed toy for children between the ages of 1 and 9. Can you imagine the number of children between the ages of 1 and 9? You can even break it down into smaller age ranges. But even so, this is still a big market. So what can you do to get in touch with this market? At the moment you think of the idea of a toy, you can consider the design of the children when designing. Children love color and you can make it more colorful. Even babies are attracted to color, and you can use this fact to help them develop their visual skills by providing them with visually interesting things. The rich color also makes your toy stand out from the rest of the toys on the shelf. You can also customize the feel of a plush toy. Children want to touch and hug toys. This is the second thing they want to check. Once they see your plush toy in the toy store, they will grab it and see how it feels.
If you are targeting a child, it is important to consider some things. The first issue is security. Obviously, there are dangers such as suffocation, so make sure your stuffed toys meet safety regulations. In addition, your toy should be very durable. At that age, the children will throw things - including your plush toys.
It sounds like children are the perfect market for stuffed toys. Can you still target adults? of course. Adults have purchasing power and many adults are collecting toys. Having said that, they can be your main target - collectors. Obviously, you need to improve the quality and design of plush dolls to become a collector. project. I believe that you are already familiar with the Peas baby boom of the past decade. If you have a good idea about toys, they may be the next big hit.
You can also choose everyone for these toys. Yes, this is an option but not recommended. You don't want the target age range to be too fragmented because it can confuse the manufacturing side and the customer. But keep in mind that children's stuffed toys can create interest for adults and vice versa, which is a good thing. Either way, you are still the winner of the target market.
Orignal From: Plush Toys - Determine your target age range
No comments:
Post a Comment